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Build your brand with thought leadership

Thought leaders offer unique perspectives that challenge the status quo. They are innovators, always ahead of the curve, and are able to guide others to find their own success.

Are you a trusted source of advice, guidance, and inspiration in your industry?

Why not put a face to your personal brand? Share your expertise by speaking at industry events, conferences, and seminars.

Three tips to get you started:

#1 Understand your niche

A good thought leader is able to draw the connection between their area of expertise and what their audience values. What am I passionate about? What skills and values did I build my career upon? How did I make a difference? Offer them a unique perspective based on the triumphs and challenges that you have faced.

#2 Find your voice and start telling your story

Start creating content stamped by your personality. Write blog posts, share articles, comment on other people’s posts, or record a podcast. Always use your personal voice to stand apart from fake content that fill today’s newsfeeds.

#3 Extend your reach

Depending on your industry, social media platforms such as LinkedIn, Facebook, and Instagram can help you showcase your accomplishments, promote your brand, and push out new content and ideas. 

To reach out to a more targeted corporate audience and gain even greater visibility, register yourself with www.altafy.com, a brand new professional speaking platform that will connect you with the right opportunities, and amplify your brand.

Photo credit: <a href=”https://www.freepik.com/free-photos-vectors/business”>Business photo created by zaozaa09 – www.freepik.com</a>

 

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